Branding encompasses much more than a logo. A brand is made up of numerous elements that should be consistent in their intent and direction in order to create an immersive and engaging experience for consumers. Logos, tone of voice, company values, visual merchandising, signage, point of sale and much more, make up a brand. Every unique touchpoint should represent a brand’s purpose, generate recognition, create loyalty and promote its unique proposition in order to drive scalable commercial growth. When brands collaborate with m360, they are unlocking 30+ years of branding expertise across brand strategy, brand communications, visual storytelling and brand guidelines. The complete brand package.